Culture&Arts

Spotify revamps app for non-paying users

Spotify revamps app for non-paying users

That's changing in the new Spotify mobile free app, though it's not a complete free-for-all. "The mobile free tier has stayed exactly the same since 2014 with that discovering music in shuffle mode is a tricky proposition", said Söderström during the announcement.

Users on the free platform will get more songs on demand, from 15 top pre-populated playlists that will offer unlimited skipping.

Considering free users can't download their songs for offline listening, Spotify is making streaming less intensive on your data.

Spotify Free Users will have access to more music at free tier
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As a user saves songs to a playlist, Spotify will suggest similar songs based on what you add. The same AI will also be used to make recommendations, based on existing playlists.

Likewise, those in the free tier can now listen to any music they want, at any time, and for as many times.

The new service is expected to roll out globally over the next few weeks. Desktop free tier users will see no change in service.

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Finally, Spotify also unveiled a new "data saver" mode which cuts data consumption by up to 75%.

The technology giant's subscription service has gathered more than 38 million paying users since launching in 2015. In an event on April 24, Spotify revealed that free users will now get on-demand access to 15 select playlists.

Spotify has overhauled its mobile app for free listeners by getting rid of some of its most annoying features.

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The advertising-backed service - known in the industry as "freemium" and shunned by most rivals - was long controversial among artists and labels who said it amounted to giving away music for free.

In the wake of Spotify's recent IPO, you may think the company would focus mostly on their paid customers to boost revenue. The previous Browse button was folded into search while the Radio button was removed altogether.

Spotify's free tier now offers access to shuffled playlists, but on-demand playback is kept behind the Premium paid tier. This lets the service provide personalized playlists with artists that the users like. He also pointed out that 71 percent of Spotify's monthly active users - 157 million worldwide - are under the age of 34.

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