Economy

Amazon deals yet another huge blow to Blue Apron

Amazon deals yet another huge blow to Blue Apron

(WFM) already torpedoed Blue Apron Holdings Inc.'s (APRN) IPO. While it's unclear if Amazon Fresh will take over Whole Foods' existing grocery delivery service, there's a good chance that any meal kits offered by Amazon could also be prepared and delivered via Whole Foods locations. Now, it appears the internet giant is looking to enter the meal-kits business, based on a trademark application that Amazon submitted in early June.

But we think we know the real reason; Jeff Bezos has been watching Mark Zuckerberg do his best Bezos-ian routine of slowly torturing a weaker business rival, cruelly strangling Snap by unsubtly showing the world that Facebook can do everything that Snapchat can do but better and while turning a profit. This service will provide customers "prepared food kits. ready for cooking and assembly as a meal", according to Amazon's trademark application, which was filed on July 6. "You be the chef".

India Tour of Sri Lanka 2017: Shikhar Dhawan Replaces Injured Murali Vijay
The left-hander returned for the ODI series against England but he put on a fabulous show in the ICC Champions Trophy 2017. Vijay has been ruled out due to a wrist injury suffered during the four-match Test series against Australia.

Amazon weighed on last month's Blue Apron IPO. Fears of Amazon combining its fulfillment prowess with Whole Foods Market's regional distribution and reputation for high-quality foods sent shockwaves through potential Blue Apron investors.

We've got to hand it to Blue Apron though, for it alone has expanded our understanding of the "Shitshow". Shares closed Friday at $7.36, or 26.4% below the IPO price.

Watching the Indicators for Exxon Mobil Corporation (NYSE:XOM)
Alpine Partners Vi Limited Liability Company invested in 0.27% or 10,000 shares. 902,714 are held by Fort Washington Advsr Oh. Moreover, Seabridge Investment Ltd Liability Corp has 0.02% invested in Prudential Financial Inc (NYSE:PRU) for 890 shares.

Amazon is a model buster. Amazon has had its humbling stumbles - like Fire Phone, Amazon Auctions, and $399 Kindle - but those are rare.

Blue Apron isn't the only company in this market, but it was establishing itself as the top brand. Revenue soared 133% to $759.4 million for Blue Apron past year. Once the Whole Foods deal goes through, it'll have a strong grocery backbone to plant a stake. The trademark application was made precisely a week after Blue Apron's market debut.

Runaway Boat on Indiana Lake Crashes, Injuring 10 People
The 21-foot boat ran amok in lake Gage, at about 30 miles per hour , after the driver and 9 others were thrown off Sunday. His boat became disabled, but Carlile was able to use another boat to eventually get into the unmanned boat and stop it.

Part of the problem has been the price, but with Amazon coming on the scene, that could change.


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